16 September 2025

Archives that another team can open

Delivery is not a dump of folders named ‘final_v7_REAL’. It is a structure a stranger can traffic.

We name files for the media plan: campaign, motif, aspect, language. The editor’s private timeline names stay in the suite.

Colour-managed stills and video sit in parallel folders with a short readme: LUT, white, and what was approved.

Raws stay in our working storage unless bought. What the client receives is what they licensed.

A year later, brands ask for a new crop. If the archive is clean, that is a morning. If it is a pile, it is a new job.

We keep the working project for the revision window in the estimate. After that, restore is a quoted retrieval, not a favour.

Promercure Works is on Rue Paradis, a ground-floor room with a deep shade and a back yard. The book is food producers, stone yards and the boats that supply the market. Mornings are for the market and the port. Afternoons are tabletop in the yard, under a silk, when the street is too bright to be useful.

Journal